GCO is an apparel company. The sector is weak and in a short mode.
GCO is in a down-trend, but bouncing back up, helped by the general market.
We can see that buyers are non-existent even during this bounce.
When shorting a stock, it is very important to check the Supply indicator and the Volume Histogram.
These tell you where the market forces are right now.
The stats indicate that shorting an overbought situation is interesting.
The short zone is shown below.
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